Yiwu existing network of more than 20,000 business, number of leading nationwide
E-commerce booming, the annual turnover of about 30 billion yuan
Yiwu is well-known global commodities trading center, but many people do not know the birth of Yiwu is the largest network operators, the most concentrated one hot destination. Just a few years, Yiwu has already engaged in B2B, B2C, C2C business in more than 20,000 network operators, the number of network operators in the country. Rapidly growing ranks of network operators to effectively expand sales channels in the market, expanding the terminal markets, Yiwu commodity share of direct share, for the continued prosperity of the physical market has injected new vitality.
Latest broadcast: the rapid development of network operators
In Yiwu, tens of thousands of households to adapt to the market operators to compete desperately close to the e-commerce, a large number of new business through the e-business "from scratch", has been occupied in various areas of a certain market share. Started in the beginning of this century, Yiwu e-commerce industry, the existing network of more than 20,000 business, annual turnover of about 30 billion yuan, only there are thousands of owners of Jiangdong street in e-commerce, online trading volume more than four billion yuan last year. At present, the Chinese Institute of Electronics, Jiangdong Street has submitted a "experimental zone of China E-commerce" applications, and actively seek to organize the network of China Trade Fair 2010.
It is understood that the national daily necessities class net cargo net cargo represents about 40% of transactions, of which more than 75% of the daily necessities commodities from Yiwu Market directly or indirectly. National business daily merchandise category 5 Star Online Shop only 10 more than the Crown, of which 8 from Yiwu. At present, Yiwu local businesses more than 100 e-commerce platform, Alibaba launched "1688.com", the main sources are from Yiwu market, the first flower jewelry products in about 80% concentrated in Yiwu; earring earrings products , personalized jewelry products from Yiwu has more than 60%.
According to the Association Yiwu network responsible person, Yiwu, e-commerce industry with supply chain advantages, logistics advantages, advantages and business environment for private capital advantage. Yiwu market, relying on the world's largest gathering commodity trading platform, network operators group sprung out of a rich Yiwu market and the invisible visible characteristics of the market development of new ways of interaction. The rapid development of e-commerce is becoming the Yiwu market transformation and upgrading of the new entity engine.
News in depth: the invisible "wings" to help take off the physical market
50-year-old Mr. F, International Trade City toy business households, two years ago, he did not know what "e", but a chat so Mr. F became a network of providers. "A chat, friends have told me now online shopping is very popular, Yiwu was starting an online shop for one year to several tens of millions of goods sold, which I was surprised." That is little incentive to the listener interested, the conversation immediately after the online collection of Mr. F a lot of information on the online shop. See the collection of results, in business 10 years, he held consumer e-commerce will be the future trend, then seek out a shop in CAPE set up a wholesale Online Shop. "And in the past compared to the store orders not reduced, the network has brought me a million wholesale volume, but also continued to increase." In the International Trade City to develop as successful as Mr. F, the network people are not a small number of sales channels . According to statistics, the city network of international business accounted for sales orders 1 / 3 of farm households has reached 30%.
E-commerce as a new business form, with virtualization, network, low-cost, high efficiency characteristics, combined with the physical market will create new market aggregation effect, have a "1 +1> 2" effect. London School of Economics Boshilibo a view that business groups Yiwu network aggregation not only in the country is very unique in the world, in Europe, almost no such dense network of providers together so rich situation. As the advantages of Yiwu has a good circulation of commodities, including commodities, markets, and logistics and other basic conditions, which from traditional trade to the network operators to provide a good basis for the transfer. However, market businesses for deep understanding of networks, many people to stick to the main stand, changing attitudes have begun to use e-commerce platform to do business networking business. Is noteworthy that, despite the transformation of these operators for network operators may encounter temporary difficulties, but the vitality adjusted to Yiwu market will go further. Song Fei, senior e-commerce experts believe that e-commerce development to the physical market, bringing new sales channels to promote the business model changes.
Yiwu market, with 6 thousand booths in the huge market that can effectively address the current online issue of the credibility of the most important market, which is the unique advantage of Yiwu, Yiwu is the foundation for the development of electronic commerce. Analysts believe that the entities of the Yiwu market, the key is to give full play to the advantage of the physical market, promote the development of electronic commerce, the promotion of tangible and intangible market market "two markets" grasp with both hands.
Yiwu market, a new pattern of e-business incubation
Online Shop Small entities go hand in hand to make a large wholesale market
Backed by the world's largest commodity market, Yiwu Online Shop businessmen in the development of the economy, a better foundation. E-commerce is another jump in the traditional business tool, each collision, the Yiwu network operators to play their own characteristics, but also the development of a larger pattern of e-commerce.
"Business II," a very open spirit of sharing
Yiwu aggregation of small network operators have long known far and wide. Relying on the market in yiwu large group, not only do the traditional part-time business start Taobao seller, it is thus more of a small network of incubator firms, and even appeared in the village Taobao phenomenon.
"Home market in the auto parts store have been there, I myself opened a retail network of storefronts," has graduated Xiao Wu told reporters, when their regular online shopping to school, work around the shops opened after seeing storefronts, business fire, and thus opened himself a Web presence. "At first only a few hundred dollars a month, now has about 2,000 yuan of revenue." In the interview, the reporter found, similar to that of Yiwu Xiao Wu "commercial second-generation" more and more. Many businesses find that the benefits of e-commerce can not keep up, but suffer from their own networks, thereby giving rise to inherit his father's "second generation business", these "second generation business" as more knowledge and a broad vision for the use of e-commerce handy.
Small wholesale birth of a new business model
Yiwu merchants have been to know: do not take small wholesale market, business users only for each to take one or two small single-goods are generally not accepted. From the interview that this year's finalists in 2010 the global network of business PARKnSHOP four Yiwu network operators, there are two who come across this problem.
"For small businesses invoices too complicated for no profit at all." Million customers shop He Hongwei, founder, told reporters that all the problems Taobao seller, so this presents an opportunity - to do Taobao sellers market between business and the agent. So he and Yiwu extensive business contacts to manufacturers Canadian bulk cargo, and then provide the following additional Taobao sellers. After two to three years of development, this model has a built Yiwu business forms, and gradually shape the development of the linear to the group, gathered around a large number of small wholesalers around the OEM factory, the logistics company, Taobao sellers . Large number of new sellers, this model is seen as the basis for low-cost access to online retail.
This change in thinking on creating a strong contact in Taobao Yiwu phenomenon. "A lot of stores may not be located in Yiwu, Yiwu, but shipments come from." Qiao Huo Zhu Zhiqin said the founder of the world, this model is the seller received the list and then mixed by a small grant on behalf of the shipping side. It is learned that the world currently only Qiaohuo sellers on the development of over 5,000 is expected this year will amount to more than 100 million wholesale.
In addition, these network operators, the occupied into the brand can do, retreat to the advantage of supplier status, the core competitiveness lies in Yiwu, strong supply network and connection of this network operators in other parts of occupied do not have the advantage.
Modern version of "sleight of hand tricks"
He Hongwei "virtual world" Amoy gold
From starting an online shop so far, after several years of hard work, He Hongwei now has a sizeable investment company, annual turnover of more than 10 million yuan, the real staged a modern version of "sleight of hand tricks."
Because family is not rich, in 2004 He Hongwei Shi Hai graduated from Yiwu business owes a large debt. University, he has been living by work-study program to solve and some tuition. Graduated a company working backward, monthly income of only 1,000 yuan, after deducting rent and meals depleted, "can not feed themselves." Living in economically active Yiwu, He Hongwei not lack creative ideas, but makes the start-up costs at Yiwu He Hongwei not have enough money shop.
To open the store channel has been closed, the Internet has opened up another piece for the He Hongwei world. He graduated from computer science, more familiar He Hongwei the Internet in 2005 trying on Taobao opened a small store, wholesale Yiwu Small Commodity home class. Ultra-high popularity with Taobao, He Hongwei soon be a 5 diamond seller, and then opened a company called "million customers shop" sales sites and wholesale all kinds of goods in Yiwu. At first he is Taobao's old customers to new platforms, due to low prices, warm service, 10,000 passengers have a reputation in the mall in the traders, the business grew and grew. Million customers shop now become a leading online supplier platform for innovative products, the scale has 10 categories covering nearly 10,000 kinds of commodities, Yiwu He Hongwei has become one of the most successful network.
Yiwu microblogging network operators to see
Ho Gang: Yiwu set up with a very short time network operators (e) Association, an organization engaged in e-commerce, I had come into contact with the Shanghai Electric Association, China Association of completely different power, very innovative. A chief concluded his head is: Anyway, let them make money! They listened, very interesting.
Lu Chong Redwood: 2010 Pension Chinese Business League for the first time line activities held in Yiwu Industrial and Commercial College, was fully packed - shows Yiwu many network operators desire for knowledge and active participation, along with the scene you success and guests sharing it is emotion.
Car Products perception: Yiwu network operators too happy, very rich here, commodity supply and demand data, if they can fully grasp, each done is big business.
Yiwu Yun scarves around: in the "world network operators," saw: "Rhythm muffler around, to keep you warm and beautiful!" I'm surprised, this is not to write our articles Mody. Article entitled "Replies price cut, stir to make money," is written in November 2009 by the Rhythm muffler around Yiwu we launched the only wholesale pricing model from the activities of the buyer. Activities, the price of the number of decisions by participating buyers. 1,500 thread just a week, affecting nearly 9 million people.
Ouyang Kang Star: "Yiwu + network operators," a combination of really powerful ah! Broadcast yesterday from the micro-Bo learned many useful content.
Hu old man: as a network provider, in the end how to do to seize the opportunity? Yiwu's network operators have participated in a company network marketing training course held, by chance get a package promotion. By 1688 the site was "second installment of" fire up, and now local officials are beginning to visit her factory, commitment to provide all the necessary conditions for funding and support.
Shop Exploration Diary: spent a while in Yiwu, which is here in order to experience the atmosphere, such as Shanghai Wai Nga said, network operators and networks in order to meet the demand for goods, the emergence of new economic phenomena, Yiwu, a small single OEM slowly welcomed by the manufacturers. And so we regard the integrity, product quality as the life which I believe will be the first new commercial civilization, the rise in Yiwu, wait and see!
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