In 2007, Cheng source Canton Fair encountered a  Brazilian businessmen. At that time, Nazario ordered value of nearly 10 million men and women models lingerie and swimwear. They chat in the exchange rather speculative, Nazario Bian Xiang Cheng source suggested that while product design good, but also from the Brazilian tradition of aesthetics a little distance, suggested that he be free to go to Brazil some field trips.

 In 2008, Nazario has maintained trade relations with the way the source was invited to visit Brazil. In the inspection process, the process of mineral resources found in local investment and foreign businessmen, sugar and other agricultural products are many.

 Consultation to Nazario, the way in which business opportunities to know the source location: transnational traders these investors themselves, their payment for each settlement will come up with some money, through its investment in Brazil, the local mineral and agricultural products, after sales to earn more profits.

 Cheng said the source, this approach applied to the barter concept, can effectively avoid the two currencies due to inflation or exchange rate appreciation caused by the loss, but also "by the chicken (Brazil rich mineral and agricultural resources) Health eggs (long-term and stable income). "

    Last year, the way the source tried this approach, and Nazario cooperation, in Brazil opened a trading company, clothing and local agricultural products for import and export trade.

Yiwu, China's foreign trade network responsible Shengli Fang introduced barter refers to replacement based on the equivalent value of exports of goods and import goods directly combined methods of trading. Cheng source approach is an evolution of the way this trade, the garment export Brazil received on foreign direct investment to agricultural products, and through other sales channels to make more profits.

Currently, when Chinese companies to purchase raw materials denominated in Renminbi, while the export trade, mostly in U.S. dollars when, with the appreciation of the RMB exchange business in the process lost a lot of profit. Rich variety of natural resources in Latin America, and the price is relatively low, to provide opportunities for owners to realize barter.

Latin American trade increased 56% during the first half

yiwu city Foreign Trade Bureau of Statistics data show that exports to Latin America in 2008, Yiwu 2.05 billion; in 2009 by the financial crisis and other factors, the figure dropped 2.53%, to 200 million U.S. dollars; 1 to June this year, yiwu exports to Latin America was the explosive growth, exports nearly 134 million U.S. dollars, up 56.27 percent compared to last year.

Among them, Brazil, Panama and Chile among the top three Latin American countries, Yiwu export, exports were 46.64 million U.S. dollars, 20.23 million U.S. dollars and 13.61 million U.S. dollars, respectively, year on year increase of 86.75%, 76.45% and 32.08%. In addition, the Yiwu Argentina, Mexico, Venezuela, Uruguay, Puerto Rico and other countries exports have increased significantly.

From the China Export & Credit Insurance Yiwu Marketing understands that after the Spring Festival this year, with the volume of trade in Latin America Yiwu rapid increase in volume associated with insurance are on the rise. 1 to 6 months, including Yiwu, including the province enterprises export credit insurance for Latin America grew 289 percent.

 Integrated 1 to 6 months the composition of export commodities in Latin America point of view, apparel and clothing accessories, textile yarn, fabrics and the number of the top three export products, cosmetics and skin care products, umbrella, etc.

Yiwu Foreign Trade and Economic Bureau of the figure, in absolute figures, Yiwu's exports to Latin America is still far lower than in Europe, Asia and North America (mainly the United States and Canada) market, but in terms of trade growth, as Yiwu enterprises emerging export market potential can not be ignored.

Export products, Yiwu garments, fabric products have a very strong chain and distribution advantages, but also fit in most countries of Latin America's consumer market. If the style, fabric closer to the local consumer demand, exports of related products is expected to be further improved.

In addition, the resources of Latin America, the situation is much better per capita income in Africa, to Yiwu enterprises "going out" to provide a more stable consumer market and investment opportunities.
Yiwu enterprises expanding Latin American market through the exhibition

In recent years, Yiwu has gradually participate in outreach export companies to tap into the Latin American market trends. In particular, the production of consumer products company, is optimistic about the market potential in Latin America. Show understanding through local, and explore the market conditions, Yiwu has become the company's "required course."

Which, in Sao Paulo, Brazil organized by the International Housewares & Gifts Fair is undoubtedly Yiwu enterprises to enter the market, by the choice for radiation surrounding countries.

 In the August 14 ~ 17, Sao Paulo, Brazil at the 2010 International Home & Housewares, and Gift Fair, the first time the figures of Yiwu merchants, including "Hua Hong Group", "love textiles," "Star of the East", " dragon bag "and other well-known, including 16 enterprises have been identified Yiwu delegation to participate.

Reporter learned from the Yiwu International Chamber of Commerce, the Expo is now Latin America's largest consumer goods fair, the main display show tableware, kitchenware, household textiles, home appliances, personal items and other consumer goods.

According to reports, Yiwu enterprises such event, the visiting customers, meet new clients at the same time, can provide a more in-depth understanding of the Latin American market demand, the next step for enterprises to enter the local consumer market in future.