South Africa World Cup, just two days, "Wawazula" Loud speaker on the pitch sound has a global audience impressed. This cheap, "power" has become a strong plastic part of the South African football culture, but they are not produced in the most developed industrial countries in Africa, but produced in China thousands of miles away. "Wawazula" Guangdong's toy manufacturers in China has created enormous wealth, reflected from a certain perspective, if there is no Chinese participation in the economic level, soccer World Cup will be colorful.
    Has the world's toy manufacturing center of Guangdong Province, Shantou City, Chenghai District, the major toy manufacturers have created for the World Cup in South Africa, millions of "Wawazula", Chenghai Toy Association told reporters today, the specific number has not yet Statistics out, but with the World Cup process, production and sales of related products will definitely increase. There is no doubt that the toy market this year "bumper year", the person in charge of a toy manufacturer, said earlier this year the factory began to accept "Wawazula" orders, while the production of plastic caps and other props to fans of African characteristics. Plant is still working overtime to produce this year, probably will not idle throughout the year - is expected to end the World Cup, South Africa still on, "Wawazula" there is a demand, even other countries will join the Order "wawa Zula "ranks.

    yiwu city in zhejiang Province, has a "supermarket of the world," said the Yiwu small commodities market has become a major South African World Cup-related commodity wholesale land. Recently, this reporter saw in Yiwu, the World Cup mascot Zha Kumi, uniforms and flags of all participating countries, soccer, etc. it was almost out of stock status. A sporting goods dealer, told this reporter earlier this year to May is the peak of orders to his order here, mainly to South Africa for foreign shipments, shipments to 10,000 units, basically every single shipment in two or three million pieces. Several months, total shipments reached more than ten million pieces, almost ordinary years 5 to 10 times, while the sporting goods dealers in Yiwu is only medium-sized.

    Another sporting goods dealer received orders from South America, ordered that about 30,000 in Brazil, Argentina World Cup team uniforms. This is the first time they received a big one from South America. According to the dealer introduction, this year, Europe and the United States merchants in Yiwu small commodities market purchase orders for soccer-related products is much more than in previous years, the main reason of course is inexpensive Chinese products, it can be said, if there is no supplier in China, many national football related products may increase the price of more than two or three times that many fans will be so for some World Cup team uniforms and other products prohibitive.

    Since entering in June, football related products in all countries into the season. Yiwu, a dealer, said to reporters, for their own supply of several factories have been operating at full capacity, the state is still unable to meet orders for shipments. Some foreign customers have a tight deadline, and even calls for the higher cost of shipping by air.

    In addition to hot export markets, the World Cup is also driving China's domestic consumption. Reporters recently learned that a Shanghai electronics stores, has been entered in May, with high-definition playback of flat-panel TVs more than tripled, while May is usually the sale of TV season. Many consumers to purchase or replace the TV as an important motive is to watch the World Cup in the process of getting a better audio-visual enjoyment.

    In April, China A continuous tape shares fell, but the appliances, beer, retail and three plates were flat. The movement of plates in which beer is obviously outperform, except for June has begun to enter the traditional peak season for beer sales, the World Cup is undoubtedly significant factor stimulation. Beijing's Sanlitun last night to see a bar, beer prices were up nearly double the usual, but still fully booked, however, is to drink beer while watching the World Cup broadcast did not seem to be fans of beer price increases.

    Street food stalls and small restaurants are also welcome during the World Cup a lot of flow, the South Second Ring Road in Beijing, a restaurant near the street, usually around 12 o'clock at night, closing the small restaurant, start delay to close at 4 am because a lot of drinking beer, eating skewer, TV fans can not refuse to leave the end of the last game, bloodshot eyes store owner will not drive customers away, as a result of staying up late skewers of beer and sales volume increased by 50% of normal.

    In western countries, often means the arrival of the World Cup back the economy, because soccer's status in national life is too important, many people choose to leave or even go to watch World Cup absenteeism. Workers are often still insist on appointment as a distraction and lead to inefficiency, which often means the opening of the World Cup the national economy stalled. According to British media statistics, during the last 14 World Cup, Europe and the United States decreased the probability of the main stock market has reached Bacheng, of which nearly three sessions during the World Cup, Europe and the United States or even the major stock markets over a single day drop of more than 6%, or monthly decline in more than 30% decline There are even some soccer World Cup is the curse of the argument developed economies.

    However, this spell may be ineffective in China, the World Cup is organized by the Chinese brought in large number than expected orders, coincidentally, most of this year's World Cup playing time suited to the Chinese habits, will not do them times day work of too many adverse effects, and the opening of the World Cup just a catch up with China's Dragon Boat Festival on a small holiday.