For sale Wu Wenbo was injured Culture

"Dutiful son Yan, pro-death of his father. Qin 25 counties Ukraine injury. Yue Jian, Yu-American. Taste Kudan, lying salary bed ... ..." Yiwu Municipal Committee, vice mayor of fruit Kay led a delegation to visit Hong Kong, bringing the gifts are printed on the back of the song "Yiwu Three Character Classic," a scarf. This reporter has learned that the author of this poem is less than six months who came to Yiwu, a Taipei businessman.
"Feather-for-Sugar" scarf as a gift to Hong Kong, Vice Mayor
A week ago, Yiwu Municipal Committee, vice mayor of Yiwu, creative garden fruit Kay came to visit. The park, Yiwu municipal government by a specially built, assembled from across the country at present a total of more than 50 outstanding creative enterprises, colleges, research institutions, individual studios, including the Asia-Pacific International Digital R & D center from Taiwan.
R & D centers in the Asia Pacific International Digital, fruit Kay noted a special cultural products --- "feather-for-sugar" scarf. This silk scarf has two versions, one version of nostalgia, one cartoon version. Two versions of the scarves are printed on the front and back by the company's general manager, Taipei, Chen Shengfeng designers created the "feather-for-sugar-ming", "Yiwu Three Character Classic."
Guo Kai for this product is very popular, especially on the back of the "Yiwu Three Character Classic," produced a lot of interest. The next day, he again came to Yiwu, creative park, deliberately went to read the product. After consideration, he decided to place an order to the company, purchasing a number of "feather-for-Sugar" scarf, as part of its visit to Hong Kong presented a gift to local friends. At that time, this product has not yet a large number of production, even the product packaging are not designed well. But this early arrival of orders, so that Chen Shengfeng pleasant surprise, he took orders and design director of the night to design the product packaging. After a busy few days, until yesterday, all products finally was ready,
From the fruit of the delegation led by Deputy Mayor Kay taken to Hong Kong.
Road names one by one knowledgeable cultural allusions fascinated by Yiwu
November 2009, Yiwu Creative Park Open park Chensheng Feng's company became one of the company settled, and he will also be family moved to Yiwu. Since then, he has more time to understand the yiwu city.
"At first glance, Yiwu is the commercial, is restless, but a careful look, you can find it there are many stories of people touched by the culture." Chen Shengfeng way to express his current Yiwu impression. And he found that the culture of the story everybody is from Yiwu to identify the road began.
Once, Chen Shengfeng drive to the yiwu international trade City, see clients. Passing through "Binwang Road," he asks with curiosity, the staff sat in the car: "This is the name of the road, how such a strange, called Binwang Road?" The staff have spent many years in Yiwu, he told Chen Shengfeng: "One of the Luo Binwang Chutangsijie is Yiwu, and this road is named after him." Chensheng Feng understood why.
Next, Chen Shengfeng after Zongze Road, Xuefeng Road, Yiwu, etc. to the road named after local celebrities. From these road names, he began to notice, the original in history, Yiwu has had so many celebrities. Since then, he started to use their leisure time, reading all kinds of books on history and culture of Yiwu. The more learning opportunities, he was more fascinated by Yiwu Cultural.
"Some of the literature says that even where Yue Gou Revival may be in Yiwu, for me, this place really deserves a lot of history and culture to discover and understand." Chensheng Feng said.
A hotel name let him Chushi Yiwu Cultural
Yiwu Creative Management Center Office Park Ji Shen-Feng, a native of Yiwu people. He said that outsiders come to Yiwu, entrepreneurship, often saw in Yiwu, the developed market economy environment, and a less than six months in Taipei people to Yiwu, Yiwu actually fell in love with culture, and thus giving rise to Lenovo, adapted a "Yiwu Three Character Classic ", is somewhat surprising.
Ji Shen-Feng may not know, so Chen Shengfeng Yiwu culture was his love.
The first half of 2009, Chen Shengfeng office design company in Xiamen. One of his friends told him, Yiwu, Yiwu city is preparing for Creative Park project that aims to bring in outstanding creative enterprises and promote the development of creative industries, Yiwu Small Commodity and enhance the added value of Yiwu small commodity, this may be an excellent opportunity.
Came to Yiwu, Chen Shengfeng keen to find products on the Yiwu Market, the homogenization of intense competition, which for the creative economy in local development has provided a larger space. So, he decided to fill in creative park admission application form.
Creative Park with the Yiwu management center to communicate in a candid personality and season Shen-Feng He soon became good friends. In order to play host, Ji Shen-Feng in Yiwu, one is called "feather-for-sugar" the hotel booked a table for food and wine, dinner Chen Shengfeng.
First arrived in Yiwu, Yiwu Cultural Chen Shengfeng right do not quite understand, he could not help but ask a question: I have often heard in Yiwu, "feather-for-Sugar" is, this hotel's name is also called "chicken feathers for sugar," do not know what that means.
Ji Shen-Feng smiled, gave him talk in the Yiwu in those days travel extensively, relying on "feather-for-sugar" journey as an entrepreneur. "Originally, the city there are so many stories." From then on, Chen Shengfeng begin to understand this commercial city, behind the cultural connotations.
Creation "Yiwu Three Character Classic," was invited to sing Wenbo
Know a lot of Yiwu of culture, Chen Shengfeng wanted to write something, without knowing where to write. Time, the company said an employee in front of him, and now more and more traditional culture and education being the case, and even their own children in kindergarten were to recite, "Three Character Classic."
This gave Chen Shengfeng enlightenment. He believes that cultural heritage alone is not enough to rely on heavy literature, mainly the people have to rely on word of mouth. To this end, he stop and spend some time to understand Yiwu Cultural, creating a "Yiwu Three Character Classic."
Chen Shengfeng run by the company's main product design and digital printing applications, in the "Yiwu Three Character Classic" creation is completed, he soon realized that it should be applied to their products. So, he designed a six related products, the themes of "feather-for-Sugar", "Mall impression", "Legend of Wu injury", "Wu injury Personage", "zhejiang Sze Mei", "Yiwu near-yen", etc. with bamboo, scarves and other forms.
In order to better give product culture, he also wrote the "Ming Wu Mingshi injury," "Legend of Wu-ming injury", "feather-for-sugar-ming" and other inscriptions, and creative Zongze, Luo Binwang and other cultural figures and the "feather-for - Sugar "and the cartoon image of a cultural phenomenon.
His own design, "feather-for-Sugar", Zongze, Luo Binwang cartoon image of the very satisfied and so on. "Cultural heritage they want to crack the question is, how to make the next generation of the original boring great interest in cultural knowledge. At present, cartoon art form loved by many children and young people, with this form of packaging Yiwu Cultural, apparently they are more likely to be to accept. "He also intends for these cartoon images tailored to an animated film or television, so that more people understand the history and culture of Yiwu, Yiwu's business struggles to encourage more entrepreneurs.
Of the cultural conference in 2010, Yiwu Creative Park as a whole formed a delegation set out a number of booths. Chen Shengfeng will also carry these products to participate in ICIF. He said that in ancient times, poetry is used to sing, and this, in the ICIF, he would like to Yiwu, the local opera performers, singing "Yiwu Three Character Classic," and some other inscriptions, is currently recruiting candidates.