September 8, 2011, from the opening of the Fair is still one month, China Commodity City Exhibition company learned from the Mall, currently the breeze investment related to the Fair is still in full swing in the breeze by the exhibition company responsible for the hardware, electronic appliances, luggage and leather goods, 15 industries and booth work has been completed, now in the latter part of the collection of information, document production phase. From the present point of view, 2011 Fair distinct characteristics, the breeze investment work highlights one after another.

This year, e-commerce increasingly competitive market, Yiwu, virtual e-commerce companies are trying to market a combination of traditional physical market new business model, through active participation in domestic-related exhibitions, both in promoting the brand, expand sales channels, has been more regional agent or network agent. For the exhibition held at the gates, Yiwu local e-commerce business more actively involved. It is understood that the 17th Fair of e-business exhibition booths 100. Present, including China Commodity City, Jiangdong Electronic Commerce Association, West Street Association is actively organize e-commerce e-commerce companies join Fair.

According to the understanding of China Commodity City, the 17th Fair show the scale of high, international standard booths 6500, the first time the Shanghai East China Fair. At the same time, the show greatly increased the number of foreign pavilions. According to the mall exhibition company, at present there from Japan, Nigeria, Canada, Korea and other countries, companies intend to participate in the exhibition booth booking overseas enterprises doubled over last year. In which dozens of South Korean consumer goods companies plan to come to the exhibition, book 50 or more booths.

In addition, the Organizing Committee through the major search engines and more than 20 national newspapers, magazine promotion, is expected to attract over 15 million buyers exhibitors, of which more than 20,000 overseas visitors, 80 exhibitors over foreign trade team, more than 10 multinational retail groups. It is understood that, as of now, pre-registration of foreign buyers has more than 500 individuals who are approached outside the purchasing groups in the six, now for the relevant visa.

17th Fair of "facing the world, serving the entire country" for the purpose of

Fair exhibitors in the manufacturers account for more than 90%

17th Fair of "facing the world, serving the entire country" for the purpose of "global sourcing, Yiwu wind" as the theme, adhere to the "internationalization, specialization, market, brand" exhibition of ideas, and strive to become set of trade negotiations, trade show, information exchange, the image displayed on one of the international brand exhibition.

In the choice of exhibitors, exhibitors in the Fair manufacturers account for more than 90%, and to realizing the source of procurement. In addition, the Office of Fair Organizing Committee to guide and encourage the well-known companies and brands participating. So far this year, the number of booth brands accounted for up to 10% of the total municipal brand a few brands stand for 27% of the provincial brand brands accounted for 23.1% of the number of booths; national brand brands accounted for the number of booths 49.9%. Fair word of mouth gradually, exhibitors grade has been further improved.

Yoshihiro this meeting, for the first time buyers to set up a trade negotiation areas, the organization of foreign and domestic cities many trading companies and buyers at the venue, "warn", in addition to exhibitors, the major markets of Yiwu business households can sample and Atlas to hold trade talks zone "candidates."

"This new way of trade negotiations have been in this year's Consumer Fair, Travel Goods Fair tested, the effect is very good and it changes the exhibitors waiting for the passive situation of home buyers, to facilitate more direct access to corporate orders, but also to facilitate procurement to find products. "Mall exhibition company, according to the person in charge, travel goods in this year's fair had set up a scale of 30 booths of small buyers trade negotiation areas, although only open for a short two hours, However, due to international trade procurement information through the widespread dissemination of electronic display inside the city, attracting more than 180 companies to the scene.